Tag Archives: tech

sglosecosia

Council’s Web Searches Fund 3,600 Trees in 2 Years

In 2021 I wrote to South Gloucestershire council asking them to change their search engine to Ecosia on computers, phones and tablets owned and operated by the council. In January 2022 they did exactly that and have been quietly using Ecosia as their search engine ever since!

Yesterday, May 1st, a source at the council contacted me to thank me for my “nice idea” and shared with me some statistics about the council’s progress over the last 2 years. In that time, users of council-owned devices have searched using Ecosia over 170,000 times, funding the planting of an estimated 3,600 trees.

Ecosia reaches 200 million trees planted

Ecosia is a search engine launched in 2009. The company behind it uses advertising revenue to fund tree-planting projects around the world and hit a total of 200,000,000 trees planted back in February this year. Over the last 2 years searches on devices owned by South Gloucestershire Council have contributed an impressive 3,600 trees to that tally.

But why stop at one council? There are 317 councils across England alone, whose internet searches could be planting over 500,000 trees per year if they all follow the lead of South Gloucestershire. Why not write to our local councillor today and ask them to switch their devices to Ecosia?

On a personal note, as a member of the Green Party for over 10 years, this news represents a win for Green politics and proof that the Greens work hard to protect the environment even from the side-lines. With zero members of South Glos Council, one Green Party member managed to instigate a massively positive change in the way the council operates. I look forward to campaigning for more change on similar lines in future, and hope that one day some Greens will get elected to South Glos Council to have a bigger and more direct impact!

Ecosia reaches 200 million trees planted

Eco-Friendly Search Engine Ecosia Plants 200 Million Trees

Tree-planting search engine Ecosia announced today they have reached a total of 200 million trees planted. The website, which launched in December 2009, has raised over 80 million euros for environmental causes.

Ecosia allows users to search the internet just like Google or Bing, but they use money they make from advertising to plant trees and invest in renewable energy.

Writing on the official Ecosia blog, CEO and founder Christian Kroll said:

With every search and every share, you have allowed us to do so much good for the planet, and we have no plans to stop here. If everyone reading this shared Ecosia with a friend, we could reach 300 million in no time.

Ecosia’s users can see an estimate of how many trees they have helped to plant with their web searches, which can be synced across web browsers, the Android app and the iPhone app.

earthize_djuk

Eco-friendly brands app Earthize launches December 13th

Earthize is a new website and Android app launching December 13th which allows users to search for eco-friendly brands, cutting through the greenwash and having a real impact on the environment.

“Our politicians, lobbied heavily by fossil fuel companies, have failed us again at COP28. We developed Earthize to beat them at their own game.” says Earthize Managing Director Daniel Johnston. “If the only thing on their minds is profit, then we’ll have to hit them in the pockets”.

Users can type keywords into the search bar on Earthize such as “Banks”, “Mobile Phones” or “Crisps”, and the app shows them a list of the most eco-friendly goods and services.

Each entry in the app’s database has specific markers so that consumers can see whether products are vegan, plastic-free or made with only renewable energy. More complex services like bank accounts or mobile phone contracts have a written description to inform users why they’re more eco-friendly than your average high street name.

Unlike similar websites, Earthize doesn’t require users to sign up and hand over their personal details, there are no subscriptions and it’s designed to avoid overloading the user with too much information.

“People often don’t realise how much power they have in their own hands to fight climate change without turning their lives upside down”, says Daniel Johnston. “It’s about giving those eco-friendly brands a fighting chance and making sure your money doesn’t end up in a fossil fuel company’s offshore bank account!”

The website and Android app launch together on Wednesday 13th December, just in time to check out the most eco-friendly places to grab your last minute Christmas shopping. The Earthize team plans to release an iPhone app in future, as well as adding more brands and features to the existing app.